iENSO selected by Bushnell to deliver the Impulse Cellular Trail Cameras

Toronto, ON (Jan, 2018) – iENSO, the solution provider for embedded systems announces that it has been selected by Bushnell, the industry leader in trail cameras, to deliver on the Impulse cellular trail camera with enhanced cellular connectivity.

The new Bushnell Impulse cellular trail camera is the result of innovative and relentless engineering that delivers cellular images quicker and better than ever before. It features 20MP HD Images and true 1080p HD video. Combined with a 0.2-second trigger speed and No Glow flash that reaches 100 feet, the Impulse is the high-performance cellular trail camera consumers have been waiting for.

“The new Impulse makes it faster than ever to get connected with easy setup to any smartphone and any provider, with no contract,” said Jacob Thomason, Bushnell Trail Camera category Product Manager. “Ultra-fast dual processors work simultaneously to take a picture per second versus the 1-per-minute offered by competitor cameras. This means you get more images of each animal. And it’s loaded with smarter features—like the ability to sort photos by weather and wind data, GPS anti-theft alerts, and live camera views from a smartphone.”

“We are very proud to have led the engineering work behind the new Impulse” says Stelio Derventzis CTO at iENSO. “We believe that consumers will appreciate the combination of the 20MP HD images and the wireless connectivity behind Bushnell’s new product”.

Attendees of the 2018 ATA Show in Indianapolis can see the new Impulse at the Bushnell Booth #1811.

About iENSO

iENSO provides imaging and wireless solutions that are helping global brands take their products to the next level in the age of embedded systems and AI platforms. Working with their clients, iENSO accelerates the deployment of innovative imaging and wireless products in a wide range of verticals such as IoT, home automation, automotive, drones, professional entertainment, robotics, remote surveillance and security. With offices in Canada and China, iENSO has perfected the engineering ecosystems that exist between initial product design and high-volume manufacturing.

About Bushnell

Bushnell, a Vista Outdoor brand, has been the industry leader in high-performance sports optics for more than 65 years. Our guiding principle is to provide the highest quality, most reliable and affordable sports optics products on the market. And, our commitment to outstanding customer service and strong retailer partnerships is unmatched. Bushnell boasts leading market share in all of the sports optics categories, and our products have consistently won design and performance awards. Our product lines enhance the enjoyment of every outdoor pursuit from spectator sports, nature study, hunting, fishing and birding to stargazing. For news and information, visit or follow us on Instagram at

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